Episode 24 - Necessity Is Mother of Invention: How One Woman Has Built Multiple Businesses Based on Her Own Needs

Mariya Palanjian is a serial entrepreneur. Her passion for entrepreneurship began with her dad in Armenia. She remembers as a six year old telling everyone she would someday be a business owner. Mariya has built 4 businesses. She is currently the CEO of a successful advertising business, and the co-founder of a health & wellness company.

Silva Harapetian speaks to Mariya about startups, how to pivot from an online to an offline business, the power of marketing and storytelling in startups.